A buildable Hold Cream that is easily customizable.
L’Oréal Paris Studio Line Flexible Hold Cream, the first multi-look buildable cream which gives you 24-hour hold. With more product for more hold, the Flexible Hold Cream allows you to customize your hair the way you want. Formulated with Glycerin for a super soft, melting application creating an always weightless and residue-free definition. This one product is perfect for multiple uses creating endless looks that fit your daily styling needs. The lightweight styling cream is formulated to be non-greasy providing you with both a medium hold and matte finish hair.
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